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About lulaland
lulaland has been a joyful, colorful children’s clothing label creating collections since 2014—spreading love and playfulness around the world through pieces designed to honor the spirit of childhood. Designed primarily in Brooklyn and inspired by travels around the world, the clothes are carefully crafted in India, combining quality materials with thoughtful, imaginative design.
lulaland developed a unique voice in boutique children’s fashion, blending bold prints, vibrant colors, and comfortable fits that celebrate freedom and individuality. Each collection was created with an intuitive approach, driven by a love for storytelling through textiles.
After nearly a decade of creating and growing, the brand is now on pause—an intentional moment to reflect, regroup, and explore new creative paths. This pause is not a goodbye but a chance to gather fresh inspiration and plan a future return with renewed energy and new ideas.
As lulaland evolves, Lula’s artwork offers a glimpse into the heart and soul behind the brand’s spirit.
About my artwork
I'm a self-taught artist & designer inspired by nature. My work is intuitive, spontaneous, and full of feeling—layered with color, mark-making, and tiny details that invite a closer look. I create my images using acrylics, oil pastels, watercolors, pieces of paper and sometimes fabric—whatever the piece calls for.
Collage is a part of my practice. These pieces are rooted in my love of flowers and a desire to connect with something beyond the visible world. I work with hand-cut magazine images, printed personal photos, and photocopies of plants and greenery. These are layered over painted backgrounds with tissue paper, and often finished with lines or highlights in oil pastel. It's a tactile, meditative process—one that feels like both composition and quiet discovery.
My creative process is gradual and organic. I often work on several pieces at once, giving each time to unfold at its own pace. Every artwork holds a hidden message or quiet reflection that I let surface naturally.
About Lula
I was born and raised in Buenos Aires, Argentina, in the 70's and spent my childhood in the suburbs before moving to the city capital, where I lived until I emigrated for the first time at age 20. Since then, I’ve lived in Italy, Spain, and the U.S.—most notably in New York, where I spent 12 years immersed in creative work and shaping my artistic identity.
In 2019, I left the city and began a more nomadic chapter, creating and living in places like Miami, Amsterdam, Paris, Mexico City, Berlin, and Barcelona.
Each place has left its mark on me—visually, emotionally, and energetically—and those layers find their way into everything I create.
Alongside my art practice, that started at a young age, I’ve always been deeply connected to holistic healing. Energy work, Reiki, and oracle card reading have been long time tools that support how I live and create—offering grounding, clarity, and connection throughout my journey.
While I continue to explore painting and collage, I’m also quietly designing new children's clothing collections and looking forward to the right moment to bring them back in a fresh, meaningful way.
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These days, through lulaland, I’m bringing it all together—art, healing, design, and soul. It’s a home for all parts of me, and an invitation to step into a more creative, connected life.